“There is no shortage of success.”
Success in what we do needs disciplined, consistent and persistent action. So we have to take massive action and not just be ‘the average guy’ if we really want to succeed in life.
Have you heard of the average guy with average effort and average work who found great success? To most people average life sounds okay, but….
Imagine that the products and services we’re often tempted to buy used “average” in their advertising:
- “This fairly average product can be found at an average price and delivers mediocre results”.
- “We are offering cooking classes that will guarantee that you beccome an average cook.”
- “New movie opening this weekend – average director, average acting, and the cirtics are raving, ‘two hours of average action.'” – Oh I can’t wait to stand in line to watch this movie!!
Same is for people, if you do nothing, you will achieve nothing. If you do average work and you are taking just average and mediocre action – this will lead to normal results at best. Nothing special, nothing that lasts.
Great example: Children
They’re in constant action, except when something is wrong. Watch a healthy child. You will see the desire to advance and conquer, rather than retreat.
New challenges come with massive action. You will know you are entering that territory when other people start warning you. Stay strong.
Average is a failing formula
Look around and you will see that most people and the world around are just average. The average worker reads an average of less than one book a year and works 37.5h per week.
The same average worker makes 319 times less money than the TOP CEO’s, who claim to read 60 books a year.
“Don’t think average, think massive!”
Average is the reason why most companies fail
People optimistically overestimate how well things will go. Then they underestimate the energy and effort it takes to push things through.
Only if you prepare for massive, persistent action, if you think massive, you will win.
Average never yields anything more than average and usually much less.
Source: The 10x RULE (The only difference between success and failure) by Grant Cardone.
Related reading and sources: consistency over time
